As part of axis 4 of the tourism plan: "PUTTING DIGITAL TECHNOLOGY AT THE HEART OF THE PROMOTION OF TOURISM, CULTURE, NATURAL HERITAGE AND KNOW-HOW", the Maison du Tourisme wishes to carry out an ambitious policy around digital .
Two flagship and cross-cutting actions
Action 1 – Consolidate the digital chapel as a major asset of Haute-Loire know-how
Objectives
→ Renew the offer of shows in the digital chapel to maintain the site's tourist appeal
→ Put the digital chapel at the service of the territories
Action 2 – Promote the department's tourist, heritage and cultural activities through the use of digital technology
Objectives
→ Reach audiences sensitive to new technologies and encourage them to visit sites and/or practice activities in Haute-Loire
→ Renew the tourist offer by developing innovative products
All actions are co-constructed with our partners as part of a Digital Committee.
Caller
Marie BARN
Digital manager / e-tourism project manager
